Educating Staff Is An Investment

Sales-focused businesses must not forget to invest time and money in developing and educating their staff, says US entrepreneur Ron Marks.

Mr Marks was in Adelaide earlier this year to speak to more than 100 managers and design consultants from home improvement compeny Australian Outdoor Living (AOL).

As chief executive of Results Seminars, Mr Marks runs personal development courses and sales “boot camps” in Scottsdale, Arizona.

He also travels the world to teach business managers about hiring, training and motivating sales teams.

“Some sales organisations just like their sales staff to make money,” Mr Marks said. “We want to make sure sales staff are well educated.”

AOL managing director Colin Kuchel said he brought Mr Marks to Adelaide to inspire employees.

“I’ve always placed great emphasis on investing in the development of our people,” he said.

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About Alex Kuchel

This is Alex. Alex is the National Brand Manager at Australian Outdoor Living (AOL). By day, she’s a member of AOL’s marketing team. She helps to conjure up ideas on how best to promote Australian Outdoor Living and enjoys working with a pretty awesome team of clever cookies. By night (and weekends), she enjoys the company of her family and friends. She’s a big believer in sun shine and does her best to enjoy it with those she loves most.”